How to: Setup Facebook Business Manager

What is Facebook Business Manager? 

Facebook’s Business Manager is a free tool offered by Facebook to make business page management easier than ever.  Some of the benefits include:

• No more shared logins or need to set up and manage a fictional alias account 

• Easily add and remove users, without being friends on Facebook - easy access for your Genius Platforms team! 

• Easily customize permissions levels 

• Manage multiple pages from one central location

Before you begin

Make sure that you have a personal Facebook account to confirm your identity.

Creating Facebook Business Manager

Prior to setting up your Business Manager account, ensure that your work email has been added to your personal Facebook page, whether you are the account owner or an employee with access to work on the page. This can be done through your settings under CONTACT.

1. Go to: https://business.facebook.com/overview to create a Business Manager account 

2. Ensure you are logged into an account that can manage the company’s page and choose to CREATE AN ACCOUNT. Note: this DOES NOT create a new Facebook account, only creates the business account for the company page

3. Enter a name for your business, your name and work email address and click Next.

4. Enter your business details and click Submit.

5. Once completed you will be redirected to your new Business Manager account where you can add assets, like Pages, ad accounts and people who will work on them

Add a Page to Business Manager

To add a Page to your Business Manager:

1. Go to Business Settings. It looks like a gear icon in your sidebar.

2. In the Business Assets section, click Accounts. Then, click Pages.

3. Click Add in the dropdown menu.

4. Select Add a Page.

5. Enter the Facebook Page name or URL.

6. Click Add Page. You should see your Page on the next screen. From here you can add people to manage this Page.

Give a partner access to assets in your Business Manager

To add partners or agencies to your business:

1. Go to Business Settings.

2. Below Users, click Partners.

3. Click + Add.

4. Select Give a partner access to your assets.

5. Enter the Partner Business ID you want to add and click Next. Genius Platforms Business Manager ID:

6. On this screen, you can add partners to multiple assets. Choose a type of asset in the first column. Select the assets you want to add your partner to in the second column. Assign a role for your partner in the third column. Repeat these steps until you've chosen roles for all of the assets you want to assign.

7. Click Save Changes. Your partner can now see the assets you assigned to them in Business Manager.